It's no secret that public relations isn't always the first priority for marketing leaders. When you plan how to spend your precious marketing dollars it's usually about return on investment. It makes sense—the goal of marketing is to get as much new business for as little money as possible.
The following is an excerpt from N6A CEO Matt Rizzetta's upcoming book, Embrace the Pace: The 100 Most Exhilarating Lessons Learned in a Decade of Entrepreneurship. Pre-order now before its official release on March 1, 2020.
Sweetney joined the N6A team for the February 2020 edition of our Outcomes & Omelettes thought leadership series.
The following is an excerpt from N6A CEO Matt Rizzetta's upcoming book, Embrace the Pace: The 100 Most Exhilarating Lessons Learned in a Decade of Entrepreneurship. Click here to be notified when it is available for pre-order before its official release on March 1, 2020.
"I’m shocked by how many executives fundamentally don’t understand PR and the impact it can have on their businesses."
A single TV spot, or a multi-channel digital strategy — which one will work best beyond 2020?
The post below is an excerpt from N6A CEO Matt Rizzetta’s upcoming book Embrace the Pace: The 100 Most Exhilarating Lessons Learned in a Decade of Entrepreneurship. Click here to be notified when it is available for pre-order before its official release on March 1, 2020.
I recently had the privilege of being invited by Entrepreneur, Oracle and NetSuite to join their webinar on “The Future of Finance.” The webinar was hosted by speaker and author Jill Schiefelbein with CFO and financial business strategist Carl Seidman joining as a panelist.
This week, N6A unveiled its Outcomes & Omelettes thought leadership series. Each month, our intrepid CEO Matt Rizzetta will host a Q&A from our #EmbraceThePace stage with a different influencer from the worlds of business, media, philanthropy, and beyond. These monthly sessions are meant to be an educational and interactive discussion on each guest’s background and career journey to engage and inspire the team.
