3 Undeniable Reasons Executives Think PR is Ineffective — and What to Do About It

With 7 percent annual growth, some $16 billion in generated revenue last year, and nearly five public relations professionals to every journalist, the odds are in PR’s favor. The industry is undeniably strong. So why does it still sometimes get a bad rap?

Public Relations: Expectations vs. Reality

Much like the holiday season, our expectations around public relations often do not line up with expectations. Today we are exploring how to make sure your reality is more Hallmark movie and less Cousin Eddie in the RV.

The Outcome Relations Customer Journey

Over the last ten years as CEO of the North 6th Agency, I've sat across from thousands of CMOs, CEOs, founders, and brand marketers in pitch meetings trying to convince them to loosen their purse strings and hire N6A as their PR agency. 

North 6th Agency Creates Outcome Relations™

North 6th Agency (N6A) is disrupting the legacy public relations agency model with its introduction of Outcome Relations™, the first public relations offering that aligns with the specific business outcomes that are most important to CMOs, CEOs and brand marketers today.

Marketing EDGE Announces 2019 EDGE Awards Honorees

NEW YORKJune 6, 2019 /PRNewswire/ -- Marketing EDGE, the leading national nonprofit with a proven track record of affecting the lives of thousands of students and shaping the next generation of the marketing industry as diverse, inclusive, and highly skilled, today honored the honorees of its 2019 EDGE Awards.

Al DiGuido Joins North 6th Agency as President and Chief Revenue Officer

NEW YORKApril 23, 2019 /PRNewswire/ -- North 6th Agency (N6A), an award-winning brand communications agency, today announced that marketing and media industry pioneer, Al DiGuido, is joining as President and Chief Revenue Officer.

North 6th Agency Ranked as One of Entrepreneur's 2018 Top Company Cultures in America

NEW YORK and TORONTO – North 6th Agency (N6A), an award-winning brand communications and social media agency based in New York City and Toronto, today was named as one of Entrepreneur’s Top Company Cultures. Full rankings are available online at Entrepreneur.com and in the October 2018 print issue of Entrepreneur Magazine.

North 6th Agency Announces 'N6-Accolades' for August 2018

New York, NY – North 6th Agency, Inc. (N6A), an award-winning communications and social media agency based in New York City and Toronto, today announced the recipients of its signature performance, perks, and quality of life programs for the month of August 2018.

North 6th Agency Announces 'N6-Accolades' for July 2018

New York – North 6th Agency, Inc. (N6A), an award-winning communications and social media agency based in New York City and Toronto, today announced the recipients of its signature performance, perks, and quality of life programs for the month of July 2018.

North 6th Agency Announces June 2018 ‘N6-Accolades’ And Signature Competition Award Winners

New York, NY – North 6th Agency, Inc. (N6A), an award-winning communications and social media agency based in New York City and Toronto, today announced the recipients of its signature performance, perks, and quality of life programs for June 2018.

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